Contributors

Amanda Jay Anne

Editorial team

04 Jan 2023 — 1 min read

Founder of Life Ever Up

Amanda is a former Fortune 500 management consultant with a psychology and science background, who will soon be returning to graduate school at Columbia University to study Social-Organisational Psychology. She is the founder of Life Ever Up, a personal development organisation with a mission to harness the power of psychology and neuroscience to empower high-achieving women to master their mindset and overcome self-sabotage in order to reach the next level of growth and success both professionally and personally. She is a certified success and high performance coach for high-achieving professionals and entrepreneurs and is determined to help others reach their full potential and create a life and career they can be proud of.

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"Referrals Are the Byproduct of Doing Excellent Work": Jen Rogers and Lori Jung on Co-Founding Hudson West, Getting Clients on The Today Show and The New York Times, and Building a Bicoastal Agency on Reputation Alone

Jen Rogers and Lori Jung co-founded Hudson West in 2012 - not in a boardroom, but at their daughters' swim lessons. Both had just relocated from New York City to Scottsdale, Arizona, and once they realized they were in the same industry, the idea came quickly. What followed was

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"At Heart, I Will Always Be a Journalist": Nealy Gihan, APR on 25 Years From Newsrooms to Corporate to On Point Transportation PR, and Why Career Paths Are Rarely Linear

Nealy Gihan, APR, is a seasoned communicator with 25 years of experience spanning print journalism, corporate communications, nonprofit work, and government communications. But as she puts it: "At heart, I will always be a journalist." That drive to tell good, impactful stories has propelled her through every phase

"Reporters Are Working in Service of Their Audience, Not You": Lacy Talton on Co-Founding Evergreen & Oak, When Founders Actually Need PR, and Pricing Your Services Without Undervaluing Your Work

Lacy Talton is Partner and Co-Founder of Evergreen & Oak, a global PR and marketing agency headquartered in North Carolina's Research Triangle (Raleigh, Durham, and Chapel Hill). The agency specializes in B2B tech, including adtech, healthtech, and martech, and has secured coverage for clients in major publications like

Founder of Life Ever Up

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"Referrals Are the Byproduct of Doing Excellent Work": Jen Rogers and Lori Jung on Co-Founding Hudson West, Getting Clients on The Today Show and The New York Times, and Building a Bicoastal Agency on Reputation Alone

"Creators Are Becoming Entrepreneurs. Entrepreneurs Must Become Creators": Ashley Rudd on Co-Founding MODA PR Over Caesar Salad and Fries, Getting Media-Ready, and Why PR Is Really About Managing Human Beings

"At Heart, I Will Always Be a Journalist": Nealy Gihan, APR on 25 Years From Newsrooms to Corporate to On Point Transportation PR, and Why Career Paths Are Rarely Linear

"Reporters Are Working in Service of Their Audience, Not You": Lacy Talton on Co-Founding Evergreen & Oak, When Founders Actually Need PR, and Pricing Your Services Without Undervaluing Your Work