Founder @ Makelane
I'm the TikTok creator behind @iamdulma AKA the "TikTok B-School for women" where I do deep dives on female-founded companies from DTC to celebrity brands to tech startups.
As the creator behind a leading TikTok business page followed by top influencers, celebrities, founders, VCs, and talent managers in the space, I have been featured for my content in Glossy, Morning Brew, and WWD for making business more binge-worthy and accessible.
I've worked on brand partnerships with multibillion dollar tech companies and fast-growing VC-backed SaaS startups to help them tap into the power of TikTok for brand awareness & acquisition.
I'm also an advisor & consultant to DTC brands and talent-led brands on brand strategy, storytelling, and content strategy.
Prior to becoming a TikTok creator I founded Makelane, a private community for women in DTC/ecommerce. We've hosted over 100 live classes with experts who have worked with brands like Allbirds, Casper, BirchBox, Lululemon, Sephora, Credo Beauty, Stitch Fix, Mented, Nasty Gal, Hint Water, Hubble and more.