Danielle Reid

Founder @ DR and Associates

Danielle Reid is the Executive Director of DR and Associates, a marketing firm that specializes in branding, multicultural and diversity marketing, social media management, marketing consulting and organizational improvement with an established track record of success across businesses of all sizes and industries.With more than 12 years of experience in marketing, digital analytics, business development, and communications, Danielle’s aim is a positive ROI for her clients. She delivers measurable results and ensures that brands are strategically aligned to meet their organizational objectives. She has succeeded where those before her have failed. 

Danielle counts Fortune 500 companies, government agencies, and non-profits amongst her clients including Nissan, Subway, Coca Cola, The United States Navy and UnitedHealthcare. Her skills are in high demand as she has been tapped by senior level executives and management for her extensive knowledge in leading national, international, and global marketing campaigns with proven results. Danielle also has cleared the path for other women to serve in leadership positions within the Marketing and Communications industry: being the first woman to serve as Marketing and Advertising Advisor within the Department of Defense.

Visit website

Read more

"Reporters Are Working in Service of Their Audience, Not You": Lacy Talton on Co-Founding Evergreen & Oak, When Founders Actually Need PR, and Pricing Your Services Without Undervaluing Your Work

"Reporters Are Working in Service of Their Audience, Not You": Lacy Talton on Co-Founding Evergreen & Oak, When Founders Actually Need PR, and Pricing Your Services Without Undervaluing Your Work

Lacy Talton is Partner and Co-Founder of Evergreen & Oak, a global PR and marketing agency headquartered in North Carolina's Research Triangle (Raleigh, Durham, and Chapel Hill). The agency specializes in B2B tech, including adtech, healthtech, and martech, and has secured coverage for clients in major publications like

"She Goes Way, Way Beyond": Charlie Le Rougetel on 30+ Years in PR, Why She Measures Attention Earned Instead of Vanity Metrics, and Building Big Top After More Than 25 Years Creating Campaigns

"She Goes Way, Way Beyond": Charlie Le Rougetel on 30+ Years in PR, Why She Measures Attention Earned Instead of Vanity Metrics, and Building Big Top After More Than 25 Years Creating Campaigns

Charlie Le Rougetel founded Big Top in 2014 after two decades creating campaigns for major consumer and B2B brands. With more than 30 years of experience in communications, she has worked across consumer and B2B sectors helping brands, organisations, and events grow their reach and reputation. Today, Big Top is